Email & SMS skills

Design event-driven automation workflows (Make.com / Zapier / native) for lead capture, content publishing, social posting, lifecycle triggers, and ops.

Write high-converting SINGLE broadcast emails on a named, proven framework, Cash Injection (drive sales now), Story Seller / Soap Opera (story-to-sale), Seinfeld / Movie Sequence (daily "about nothing"), Situation / Observation (turn any moment into an email), Problem-Agitate-Solve, and Super Ticket (premium sell).

Run a pay-per-call cold-email appointment agency, tech fee plus fee per qualified showed call, B2B client filter, list/copy/send/reply loop, and AI drafts with humans on send. Not sequence copy (as-email-cold-campaign), not ads PPL (as-ads-ppl-operator), not first-client de-risk alone (as-funnel-zero-proof-offer), not cold-traffic fitness (as-funnel-cold-traffic-offer).

From one ICP + offer, produce a complete cold-outreach campaign, list/segment strategy, a 4-6 step sequence with full copy, branching/exit logic, subject-line A/Bs, a deliverability checklist, and the automation spec to wire it. The net-new cold engine (existing email skills are warm-lifecycle + newsletter).

Audit and fix email deliverability so campaigns land in the inbox, not spam, the foundation every email skill depends on. Covers domain authentication (SPF, DKIM, DMARC→reject, BIMI, a sending subdomain), sender warmup + reputation, list hygiene (hard-bounce removal, a sunset policy, double opt-in), engagement segmentation, a spam-trigger audit, and monitoring (Postmaster, DMARC, seed tests).

Email category hub: routes to the right leaf for writing the send (broadcast, newsletter engine, cold campaign, SMS), running a pay-per-call cold-email agency, building the machine (lifecycle sequences, automation spec, idea mining), and making sure it arrives (deliverability audit, owned self-hosted sending). Entry point for the email domain.

Mine the business data you already own (coaching and client calls, video transcripts, your sent emails with their open and click stats, wins, and case-study interviews) into a ranked, sourced email idea ledger.

Build or refresh full lifecycle email sequences, welcome, onboarding, sales, abandoned cart, win-back, failed payment, referral, partner, podcast pitch.

Write the weekly newsletter from the week's content, wins, and one teaching idea, for any sender or list. Pack newsletter is one application.

Pick and spec owned email, listmonk for broadcasts, Postal for transactional MTA, Mailu/docker-mailserver only if they accept mail-admin load. Not sequence copy (as-email-lifecycle), not deliverability audit of a hosted ESP (as-email-deliverability).

Write a compliant, high-response SMS/text-message campaign or sequence and spec its cross-channel automation, for high-intent, opted-in moments only (speed-to-lead, abandoned cart, appointment reminder, challenge/live-event, launch/cart-close, win-back), layered WITH email as one journey.